Assets... great to have 'em
In this case not the traditional ones, we are talking marketing ones. One of the absolute joys of working with a savvy creative like Rambo on the book Unbound Vol 1 is that he's quite the self professed geek. When we need assets for marketing, he's all over it. This week I made him make up some social media slides of reviews Unbound Vol 1 has got. Typically, Rambo doesn't just smash together a bunch a slides, he thoughtfully creates a template and style for the slides, he's a fricken pro. The post on socials went a bit shit to be honest. But what struck home was actually what an insane job our PR company and Rambo had done in getting the book out there.
It could be said that the reason Unbound Vol 1 got such glowing and wide spread coverage was on the merit of its content. It 100% was. That and the PR team putting in the targeted mahi.
Rambo and I are celebrating the reprint of Unbound Vol 1 we are stoking that the first print ran so fast. Rambo is a massive decal fan. He froths on Ed Roth style Rat Fink art.... hence the two decals we are giving away with EVERY order until we run out.